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Optimising your Google Business Profile

A complete, accurate profile, so that customers looking for you find you, and choose you.

Your Google Business Profile is the box that appears when someone searches for your business on Google or Google Maps: address, opening hours, phone number, photos, reviews. We create or optimise your Google Business Profile so that it is accurate and makes people want to visit.

Warm restaurant dining room, lit by golden lamps

A neglected profile drives customers away

  • Wrong or missing information

    Summer opening hours never changed back, an old phone number, no website: customers make the trip for nothing, or never call.

  • A poorly described business

    With the wrong category or an empty description, your profile shows up less easily for people looking for what you offer.

  • A profile you do not control

    Sometimes the profile was created automatically or by a previous manager. You can neither edit it nor reply to reviews.

What optimising your Google Business Profile includes

  • Creating the profile, or recovering access if it already exists
  • Help with the verification requested by Google
  • Choosing the main category and secondary categories
  • A plain description of your business, without keyword stuffing
  • Up-to-date opening hours, including public holidays and exceptional closures
  • Contact details, service area, links to your website and bookings
  • Quality photos: shopfront, interior, products, team
  • Highlighting your services or products, where your business lends itself to it
  • Advice on getting reviews and replying to them

What you gain

  • Accurate information wherever Google shows your business

  • A profile that inspires trust at first glance

  • Customers who find it easier to call you, ask for directions or visit your website

  • A profile you truly control, with your own access

We do not promise any position on Google: nobody can honestly guarantee one. A complete, well-kept profile does, however, put every chance on your side.

How it works

  1. Step 1: Free audit and quote

    We review your current profile, or the lack of one, and those of businesses near yours. You receive an assessment and a quote.

    Within 2 working days

  2. Step 2: Gathering information

    Once you agree, we go over everything together: opening hours, services, available photos, useful links.

  3. Step 3: Optimising the profile

    We create or correct the profile, add the photos and help you with the verification requested by Google.

  4. Step 4: Handing over access, with advice

    You remain the owner of your profile. We explain how to keep it up to date, or we take care of it with monthly management.

Verification by Google can take a few days: that delay depends on Google, not on us.

Packages with the Google Business Profile

The Google Business Profile service can be taken on its own or in a package, with the 360° tour or the website. The quote is free and detailed.

Google Business Profile

  • Creating the profile, or recovering access if it already exists
  • Up-to-date categories, description and opening hours
  • Quality photos: shopfront, interior, products
  • Advice on getting reviews and replying to them
Ask for a quote

Recommended

Visibility Pack

Google Business Profile + 360° tour + photos

  • Google Business Profile created or optimised: categories, description, hours
  • 360° virtual tour published on your Google Business Profile
  • Quality photos of your business
  • Advice on getting reviews and replying to them
Ask for a quote

Complete Pack

website + Google Business Profile + 360° tour

  • Fast showcase website, designed first for the phone
  • Google Business Profile created or optimised, linked to your website
  • 360° virtual tour published on the profile and added to the website
  • Contact form and legal pages
Ask for a quote

Compare all packages

Frequently asked questions

Does the Google Business Profile cost anything?

No. Creating and using a Google Business Profile is free. You only pay for our work: creation, optimisation, photos and advice.

My profile already exists, but I cannot access it. What can I do?

That is common. Google has a procedure for claiming an existing profile. We guide you step by step to take back control of it.

Why does Google ask for verification?

To check that you really are the person in charge of the business. The method varies (video, phone call, letter…) and Google chooses it.

Can a negative review be removed?

Only if it breaks Google's rules (abusive language, fake review, conflict of interest): it can then be reported. Otherwise, the best response is a calm, professional reply.

Who owns the profile?

You do. The profile stays in your name and under your control. We only access it with your permission, as a manager.

Related services

360° virtual tour

360° shots of your interior, published on your Google Business Profile and added to your website.

Monthly management

Updates, Google posts, replies to reviews, a monthly report and hosting.

Let's talk about your business

The audit is free and with no obligation. We reply within 2 working days with concrete suggestions.